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Facebook just announced the launch of Facebook Ads yesterday at Ad:Tech in New York. There are three elements to Facebook Ads,

Facebook Beacon

Enable your customers to share the actions they take on your website with their Facebook friends.

Add 3 lines of code and reach millions of users.

Simply determine which user actions you would like publish to Facebook and add a few lines of code to your web page. Facebook Beacon actions include purchasing a product, signing up for a service, adding an item to a wish list, and more. When a user performs the action, they will be alerted that your website is sending a story to their profile and have a chance to opt out. No additional user action is needed for the story to be published on Facebook, and users remain in control of their information. Read the rest of this entry »